Google Analytics Services

The first step to success is a properly configured Google Analytics!

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What do we do within our Google Analytics Customization service?

1

IMart Team Tasks

We perform comprehensive work based on your request and initial data. You may only need a consultation, or you may need to create an account from scratch and set up all the parameters. Typically, we perform the following tasks:

  • Review and adjust the parameters of the trackers on your site, which is the basis for proper analytics;
  • Track user behavior on the site - callback requests, registration and subscription, chat, social network sharing, banner clicks, content reading, site search, and more;
  • Customize Enhanced Ecommerce for online stores - analytics on the entire sales funnel, data on purchased goods, data on returns, etc;
  • Work with Call Tracking System - tracking of all traffic sources and ratio of phone calls to purchases made;
  • Extend the possibilities of Google Analytics reports - create personalized reports by sales, product categories, regions, etc.
2

What is the outcome?

The Web Analytics service allows you to create or optimize an existing Google Analytics account. You will receive a detailed audit of settings with professional recommendations, implementation of analytics tools in the call tracking system to monitor targeted calls. You will be able to regularly study statistics on specific search queries, monitor the cost-effectiveness of the advertising campaign. After our cooperation, you will be able to work independently in the system, build reports and analyze the activity of the shop or service-based site.

Google Analytics Configuration Examples

01

Set up Google Analytics goals

If you already have a Google Analytics account, we can provide an expert review of your settings and make comprehensive recommendations for optimization. If you haven't registered yet, we can help you set up a ready-to-use account. Our experts will set up analytics metrics and develop a plan. All necessary filters, events and goals will be set up. We will help you develop optimal report design and configuration, and explain how to properly analyze dashboards.

02

Advanced e-commerce customization

Setting up Google Analytics for an online store is an essential step in running a successful business. We will show you how to analyze your sales. You will learn which products are most frequently ordered, which are most profitable, and which have the potential to become profit-making products. You will get all this data from generated and customized reports. You also get a sales funnel with deep detail that will help you further optimize and grow your business.

03

Create Remarketing Audiences

In this case, the research analyst is looking to improve the effectiveness of advertising campaigns, increase loyalty and conversions. We customize relevant ads to target specific audiences to increase the chances of a purchase and boost sales. This service helps optimize your advertising by targeting an engaged audience, thereby increasing revenue.

Why do our clients choose iMart SEO optimization agency?

6+
Years of experience in the market
29+
Successful projects in different business fields
5+
Countries - The geography of our projects

Achieve business goals with website analytics

Without a competent and in-depth analysis of your website's performance, it is difficult to plan project development. Working on a rolling plan, you risk making the same mistakes, stagnating or even losing the rankings and profits. Continuous study of the performance of the website helps to do quality work on errors, improve and grow. Consistently, step by step, you will begin to make sound decisions, optimize content, improve user experience, increase conversion and revenue. There are dozens of reasons why you should order custom Google Analytics, here are the most important ones:
1
Provides valuable information about site users, their behavior, interests and preferences
2
Allows you to understand how users interact with your site, which pages and content are most popular
3
Provides information about where visitors are coming from, why their actions may not result in a purchase, and when they start to lose interest
4
Clearly shows which marketing channels are effective, the results of a particular advertising campaign, and much more

Prices for services

As almost all work on SEO-optimization, the cost of web-analytics service is directly related to the peculiarities of the niche and characteristics of the site. Also in this case, an important role is played by the initial data, whether there is an account in the analytics system, how it works. In our digital-agency you can order one of two variants of plans, which differ in the starting price and the list of works.

01

Basic

  • Creating a Google Analytics account or auditing an existing one
  • Creating and setting up a Google Tag Manager account
  • Connect demographics and interest category reports
  • Connecting Google Analytics with Google Ads and Search Console
  • Exclude internal traffic
  • Enabling site search tracking
  • Setting up basic goal and event tracking
02

Pro

Includes all the services of the Basic plan, plus

  • Connection to other web analytics systems if necessary (Microsoft Clarity, etc.)
  • Adaptation of special parameters and indicators
  • Creation of custom reports
  • Creation of personalized summaries
  • Google Forms analysis
  • Customize user ID view
  • Enhanced e-commerce customization
  • Customize additional event trackers
  • Call tracking account creation and setup
  • Set up Google Analytics goals for different call types
starting at $300
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The tools we use

Google Analytics
Google Tag Manager
Hotjar
Microsoft Clarity

Our cases

Local SEO, SEO promotion, Structure development
SEO promotion of a permanent make-up studio in Bucharest
We launched the website of a permanent makeup studio in Bucharest on a new domain and brought it to Google top 10 with 100% conversion rate in 10 months!
Read more
Technical SEO Audit
Successful solving of Google indexing problems of the news website
Solving the indexing problem of a multilingual news website that was losing pages from the index over six months
Read more

How we work

01

Niche and site analysis

Every collaboration starts with the study of the business area and the web resource itself. We analyze in detail the processes, goals, products/services in order to make a proper plan for the configuration of the analytical systems.
02

Make recommendations

Based on the data obtained in the first stage, we prepare a plan for optimal configuration: which parameters to monitor, how to prepare reports and analyze them competently. We also develop technical specifications for integrating the analytics with the site's internal systems.
03

Technical implementation and control

At this stage, specialists install all necessary settings, correct and optimize existing ones. In addition, the set parameters and the accuracy of the work are checked.
04

Support

After the tasks are completed, we provide a detailed consultation, where we explain how to work with the configured web analytics systems.

Why should I order a Google Analytics service from IMart?

01 /

Individual approach

It is impossible to customize web analytics for everyone the same way, following a template. We appreciate the individuality of your project, we try to emphasize and show it. That is why the settings in your Google Analytics account are based on the peculiarities of your business and the goals you are trying to achieve. After all, it is on such details that successful analysis, effective planning and promoting the resource depends.
02 /

Comfortable and secure communication

We respect each client and value their time, so we work as efficiently as possible. After discussing your inquiry, we get to work and choose the best strategy for you and us. All information is confidential and will not be disclosed. We analyze your site and niche to make the right settings. With Imart Marketing Agency you can easily and quickly understand all the finer points of working with analytics systems!
03 /

Qualified web analysts

Our team consists exclusively of professional and certified specialists who regularly improve their skills and upgrade their qualifications. Analysts have extensive experience working with a wide range of projects, so they can find an approach to each client. Experience, non-trivial approach to problem-solving, love for our job and constant striving for development - only the best work in Imart Digital Agency!

Frequently asked questions

How can web analytics tools help you?
Regular data collection, detailed and visual analysis are the basis for successful business development on the Internet. Properly setting up a Google Analytics account will help you constantly monitor the performance of your website, study visitor patterns, track conversions and the effectiveness of the entire business. Having gained an understanding of the system's basic principles, you will be able to build and analyze your own dashboards and make rational decisions about promotion and optimization.
Why should you set up Google Analytics?
It is a free and accessible tool that will allow you to carry out high quality analysis of the work of your website. You will be able to study the efficiency of improvements or advertising campaigns, evaluate their results based on the data obtained. Without proper configuration, tailored to your site, systems can collect and analyze data incorrectly, duplicate it, or select the wrong data. With the help of competent analysts, you can create effective account settings to receive reliable information, analyze it, and plan further work on the site.
Why is it important to set up web analytics systems properly?
Working with Google services often requires a certain amount of experience. The more knowledge a specialist has, the more ways he or she can provide in-depth analysis. Therefore, it is sometimes impossible to avoid outsourcing these services. This is the basic step to control the work of the site, study its growth, analyze current advertising projects, evaluate their efficiency. On the basis of properly collected and analyzed data you will be able to make further plans for the development of your project.
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